Being a play literate means understanding the children's play needs, providing them with a safe and enriched environment to meet their needs, and understanding their interests, emotions and thoughts through play. If you are wondering what this play literacy is? ”Belma Tuğrul calls you to discover play literacy.

2019 was a huge year for Toyi. For us; it was all about our beloved community and your support that you don't hesitate to share with us every day without getting bored. Now, as we come to the end of the year, we want to celebrate all the developments together. Thank you for making our favorite moments of this year possible and for being part of this incredible community <3

Toyi, the limitless creative play kit without instructions that enables children to transform everything around them into unique toys, is now available at MoMA Design Store. MoMA Design Store offers curator-approved products that bring quality, creativity, and design innovation to everyday living. Every purchase supports groundbreaking exhibitions at The Museum of Modern Art (MoMA), a wide range of education programs, and the preservation of the Museum's collection. Toyi is available at MoMA Design Store Midtown and Soho.

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